About WebTrends Inc.

WebTrends Inc. (www.webtrends.com) provides solutions that dramatically improve web results for many of today's largest companies and most innovative marketers. WebTrends enables thousands of web-smart organisations to profitably acquire new customers through:

WebTrends Marketing Lab

Consumers are connecting, communicating and sharing information online. With your brand in the hands of consumers, it is time to approach customer engagement and acquisition in whole new way -Now you can move beyond web analytics to truly optimize every interaction with your customers. Create Customized marketing and online experiences:

• Turn a web site visitor into a real person: Build a profile of a person's interests over time
• Rank visitors based on their behavior: Identify your most engaged visitors & market their interests.
• Learn from visitors: Identify your valuable customers and send targeted messages.

WebTrends Visitor Intelligence

Identify, Target and build loyalty with your most valuable consumers – This insight, combined with powerful analysis and multi-dimensional reporting, provides Companies with answers that are critical to improving marketing ROI and driving higher returns from their online channel.

WebTrends Score

Reveal the Untapped Value of Your Web Site Visitors. WebTrends Score is the industry's only patented solution that measures & reveals which visitors offer the most potential value to your business. Giving you the power to target your messaging, improve your conversions & build long-term loyalty. With WebTrends Score, you can: 

• Learn from your visitors, & target your marketing based on measurable insight into visitor intent.
• Identify visitors who are most likely to convert & engage them with relevant content
• Improve campaign effectiveness and assess the relative value of one campaign over another

WebTrends Analytics

WebTrends Analytics enables you to provide your visitors with the most engaging experience possible. WebTrends Analytics allows Companies to measure & test all aspects of the online experience from Marketing to Site Content & Usability - You can answer the questions that are most important to the overall business as well as each department.

WebTrends Dynamic Search

Get Higher Return on Ad Spend from Paid Search - Focus on your high-level business strategy, not tedious bid management. With WebTrends Dynamic Search, you can:

• Focus on high-level business strategies, not messy bid management
• Automate the end-to-end management of your entire SEM portfolio
• Optimize campaigns through automatic multi-variant testing
• Gain instant visibility into real-time campaign performance.